A project to build health
into everyday life

a project to build health into everyday life

news…

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We have a problem

Modern life is great at making us happy - in the short term.
In the long term, it's killing us. By design. 

From cheap calories to free freeways, from second cars to second refrigerators, our everyday environment is engineered for convenience, passivity, and gratification.

The result: An epidemic of obesity & diabetes, depression & chronic pain.

And if you’re thinking healthcare can solve this… you’re already too late.

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We have an answer

It’s time to think big.

It’s time to tap technology and innovation to make life healthy by design.

We need to do nothing less than re-engineer our communities and our society - how we eat, how we move, how we live, how we play - so that health is the result of daily life.

We need to build health into the OS

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What we are doing

We challenge the creators and builders of the 21st century - designers, entrepreneurs, engineers, producers - to own the outcome of their products, services and companies.

Does your product make people healthier, or sicker? Are they happier, or more isolated and lonely? We ask you to own your outcome.

We are creating a community of innovative thinkers and doers rising to this challenge. We are holding them - and others - accountable by measuring the impacts of popular products, services, and companies on health.

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What you can do

We can use all the help we can get.

You can sign up for our newsletter.

You can participate in the projects we’ve developing.

You can spread the word: share this website and our newsletter.

You can share ideas, data points and companies to spotlight.

You can give us feedback -- we have a lot to learn!

 

Join us